Merchant is an ongoing endeavor, a restaurant that is a teaching kitchen, a place for an expression of our craft, and most importantly, a convivial space to dine, drink, and toast to what is possible here in Madison, WI.
MERCHANT STARTED LIFE IN MADISON IN 2010
as an energetic industrial-chic café, craft cocktail bar and late night destination specializing in no-nonsense, seasonal fare and drink steeped in the classics. Here we celebrate our growing city, innovative industry, and our thriving neighborhood, the historic First Settlement District of Madison, a neighborhood steeped in history, quality, authenticity, style, and entertainment.
NOW, IN 2022
we are rebuilding and reimagining Merchant for the new decade, taking with us our passion for cooking, service, and community and overlaying a state-of-the-art renovation featuring aviation-style windows, new finishes and wraparound seating. This will be an opportunity to rebuild not only with new decor and menu, but a culture that celebrates our hospitality group's mission to create a spaces for treating each other and ourselves well.
A SPECIAL THANKS to the dedicated local farmers, producers & distributors that make this menu possible.